iTraffic-ctrl.com

Dynamic websites are typically more difficult to optimize for search engines, but there are ways that they can be optimized. Real SEO’s article on this subject is very good.

The following are four techniques that every SEO should apply to their dynamic websites.

1. Use plug-in software that will change your existing dynamic URLs to static ones.
2. Re-configure your servers to convert your URLs that contain query strings into ones that the search engines can index. For Apache servers, use the mod rewrite and for cold fusion servers replace “?” with “/” and pass the value to the URL.
3. Write CGI/Perl scripts that will take all the information prior to the query string and put the rest equal to a variable.
4. Create a search engine friendly, static webpage to link to your dynamic pages. Use appropriate alt and title tags on your static page, and be sure to follow all of the search engine guide lines before submitting your static pages along with the dynamic pages.

As these tips point out, creating SEO friendly URLs is critical to optimizing dynamic websites, and using them will undoubtedly improve the search rankings of your dynamic site.

This entry was posted on Wednesday, March 22nd, 2006 at 7:11 pm and is filed under SEO Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.